PPC Marketing

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Through strategic PPC services, we catapult your traffic, leads, and conversions quickly at a stellar ROAS (return on ad spend). Our 16+ years of industry experience enables us to execute well-crafted paid marketing campaigns delivering proven results and unlocking Transformational Growth for your business.

PPC Marketing
PPC Marketing

Our PPC Advertising Services in India

Here’s a list of our pay-per-click marketing services in India:

Search Advertising

Search ads appear to prospects searching for products/services you offer, and generate high-quality leads.

Display Advertising

Display ads are good for branding / awareness and remarketing through images, banners, creative copies, etc., that appear on display ad networks.

Social Media Advertising

Social media platforms offer excellent targeting capabilities, which bolsters your overall marketing strategy and even drives sales.

Remarketing

Remarketing ads appear to people who have already visited your website and shown interest in making a purchase.

Google Shopping Ads

Google Shopping Ads are ideal for online retail and ecommerce businesses; these are shown in a carousel above natural search results, and shopping section, GDN. etc.

Explore PPC Packages

Check our PPC packages to choose a service plan suited to your business objectives.

Pay-Per-Click Marketing Challenges We Help You Overcome

Requiring thoughtful execution of the campaigns to manage the budget and drive results, pay-per-click marketing has several challenges.

  • Acquiring the hot ad spaces without exhausting the budget
  • Publishing relevant ads without incurring ad fatigue
  • Driving targeted traffic and getting meaningful clicks on the ads
  • Fully utilizing the limited ad space and creating impactful copies
  • Creating landing pages that have a minimal bounce rate and facilitate higher conversions
  • Continuously updating the ads with the latest trends and changes in the market

Book a consultation with our experts to resolve these marketing challenges and drive strategic campaigns at a great ROAS.

Our PPC (Pay-Per-Click) Services Case Studies

Our Blueprint for Offering Pay-Per-Click Advertising Services

Being a Google premier partner, we’re a data-led paid marketing services provider, i.e., whether it is branding or lead generation, our clients can measure the delivered growth with data metrics.

  1. Strategic Planning & Execution

Our PPC experts perform an in-depth analysis of PPC marketing challenges unique to your industry, objectives, and the target customers. This exercise irons out all the inaccuracies and helps us collect the right information to execute highly-targetedand effective PPC campaigns to prospects most likely to convert.ASO Strategy

  1. Paid Campaign Refinement

Once done, we refine the executed paid campaigns by optimizing the landing pages, ad copies, CTA placement, bidding strategy, etc. The idea is to reduce the CPC and CPA while maximizing the results, and our strategy ensures that brands get a better ROAS while driving excellent results.ASO Action

  1. Performance Reporting & Improvement

The final step is to generate performance reports and share them with the clients frequently. The reports have a dynamic dashboard containing all the crucial details such as CTR, ROAS, Traffic, Impressions, CPL, CPA, etc. Based on the findings, we further optimize the campaign and capitalize on the high-performing areas.

Why Choose Backdrop Branding For PPC Services in India

Unmatched Portfolio

We have managed PPC campaigns for brands across industries such as Education, BFSI, E-commerce, and Healthcare.

Proven Expertise

We’re a Google Premier Partner and have professional search marketers well-versed in executing result-driven PPC campaigns for your brand.

Performance-Driven

We delivered digital success to our clients by registering an avg. growth of 115% in conversions and a reduction of 17% in CPA.